Located inside the Opera Galleria at 123 N. College Avenue, Suite 112. This is between Mountain Avenue and LaPorte Avenue.
Angled parking is available on College Avenue.
Parking is also available in the Civic Center parking garage with entrances on LaPorte Ave and Mason Ave. The garage is well lit and FREE for the first hour!
The best dance and activewear store between Fort Collins and the Canadian border!
Dear Prima Bodywear Customers,
I am sad to announce that after 13 years of serving you with your dance and fitness wear needs, Prima Bodywear will be closing its doors by April 8.
We have all loved being part of you and your children’s lives. We have laughed with and been inspired by everyone who has embraced dance and studio fitness regimes in Northern Colorado. The business community in Old Town Fort Collins is so wonderful and supportive, we will all miss being part of it.
I am sure you are all wondering why close when I clearly love my customers and all of the Prima staff. The primary reason is that I am ready for a change in my life. My husband and I are looking forward to semi-retirement with the idea of traveling more and for longer periods of time.
Also, to be perfectly honest, the concept of providing a high level of customer service, current fashion merchandise, generous returns, no-obligation special orders, and in-depth shoe fittings just isn’t financially sustainable with the volume of sales we have. I could have cut back on sales staff, restricted our return policy, and reduced the choices available in the store and maybe been able to continue. But that isn’t the type of store I want to shop in, much less own.
Store hours may be cut back as our staff finds other employment; please check the website (www.primbodywear.com) and Facebook for the most current information on store hours.
Love to you all,
Our selection includes dance and gymnastics leotards for toddlers and girls, dance shoes toddler through adults, dance leotards, shorts and tops for adult dancers and high quality active and fitness clothing for women.
We want to help find the perfect styles for you! Whether you are searching for a perfect workout tank or yoga pants, your first pair of pointe shoes, your child's first pair of ballet slippers, or your 40th pair of jazz shoes and dance tights, Prima's staff is here to help.